Boux Who?

Dragon’s Den star and serial entrepreneur, Theo Paphitis is making preparations to open a new store of his lingerie & nightwear retail chain, Boux Avenue.  The store, the 11^th to open in under a year, will open in the Chapelfield shopping centre in Norwich.  Chapelfield Shopping Centre is owned by Capital Shopping Centres and the Norwich store is the 5^th in the chain to be housed in a CSC development, so something is obviously a good fit.  The other stores are situated in Thurrock, Manchester, Cardiff and Newcastle.

This is a superb opportunity for a gratuitous Valentines Day picture of a display of some of Boux Avenue’s products, but, on this occasion, I will resist.

Happy Valentines Day!